BeamMart
BeamMart is a type of grab-and-go grocery shop that specializes in providing pre-packaged food items such as sandwiches, salads, snacks, beverages, and other essentials. This allows customers to quickly pick up and purchase the products they need without the need for extensive browsing or shopping.
- Client
- BeamMart
- Year
- 2024
- Services
The story
BeamMart's vision: to redefine convenience by providing busy consumers with an unparalleled grab-and-go experience, offering a diverse range of high-quality, fresh, and convenient products that elevate their on-the-go lifestyle.
BeamMart's mission is to become the go-to destination for time-pressed individuals seeking quick and hassle-free solutions for their daily needs. they aim to achieve this by offering a curated selection of delicious and nutritious grab-and-go options, coupled with exceptional customer service and a commitment to sustainability.
Icon concept: combining a bowl and a beam into a single logo icon presents a unique opportunity to convey multiple messages and capture the essence of the brand. The bowl represents nourishment, sustenance, and food. It symbolizes the core offering of the grocery store, which is providing a variety of fresh and quality food items to customers. The beam symbolizes support, strength, and reliability.
The Logo Type has been carefully chosen for its Bold and yet refined, highly legible style.
Freshness, Warm, and Inviting Color Palette.
Incorporating purple into grocery store design is a surefire way to create an upscale and premium atmosphere. Green, on the other hand, is commonly associated with nature, health, and freshness, while red is a powerful color linked to energy and excitement.
Credits
- Location: Jordan
- Creative direction: AbdulRahman W. Hadi
