Glance

The logo features a simple and elegant design. The logo consists of the word "Glance" written in a modern and sophisticated font. The letter "G" in the logo is designed to resemble a coffee cup, symbolizing the coffeehouse's focus on quality coffee. Also, The sun rays in the logo add a touch of playfulness and energy to the overall design, helping to create a welcoming and inviting atmosphere for customers.

The logo typeface used in the Glance logo is a custom-designed font that is both modern and elegant. The font is clean and easy to read, which is essential for a coffeehouse that wants to create a welcoming and inviting atmosphere for customers.

The colors used in the Glance coffeehouse logo and branding draw inspiration from the Saudi desert, featuring a warm sand tone as the primary color to symbolize the golden sands of the desert. The secondary colors are a warm gray and a rich reddish-brown to create a cozy and comfortable space for customers to relax and enjoy their coffee.

One of the main challenges faced by Glance coffeehouse was creating a brand identity that blends the essence of Saudi heritage with modern elements, resulting in a unique and distinct coffeehouse experience.

Overall, Glance coffeehouse is a unique and modern coffeehouse that offers exceptional experience in a cozy and inviting atmosphere. The branding, logo, and colors are all designed to reflect the coffeehouse's commitment to quality and hospitality, while also paying tribute to the beauty of the Saudi desert.

Credits

• Creative direction: AbdulRahman Abdulhadi